Podcast SEO: Getting Your Show Found by Your Ideal Listener
SEO can often be seen as a scary and hard-to-grasp concept, especially for new podcasters. So, in this post I want to break down podcast SEO; what it is, how using podcast SEO can benefit your show, and tips for implementing good SEO strategies. Personally, I find utilising podcast SEO a great way for my show to be discovered by new listeners. The Lazy Girl’s Guide to Podcasting regularly appears within the first few results on Apple Podcasts when keywords such as ‘podcasting tips’ or similar are searched. That’s the power of knowing what your audience are searching for: your show appears in the search results, and not the bottom…
Podcasting 2.0: What Does it Mean for Indie Podcasters?
The world of podcasting has been evolving rapidly, and with the advent of new technologies and innovations, a new era has dawned: Podcasting 2.0. This term has been buzzing around the podcasting community, leaving many creators and listeners wondering what the heck podcasting 2.0 even is. So, I caught up with Mark Asquith from Captivate.fm to delve into the intricacies of podcasting 2.0, exploring its origins, features, and potential benefits for both podcasters and listeners. What Was Podcasting 1.0? Before we dive into the realm of podcasting 2.0, it’s essential to understand its predecessor, podcasting 1.0. The original iteration of podcasting emerged from the concept of RSS (Really Simple Syndication)…
Podcasts vs YouTube: Which Platform is Better to Grow Your Brand?
Podcasts and YouTube are both great ways to grow your brand, but which one is right for you? This article breaks down the pros and cons of each platform to help you make the best decision for your brand.
How to Start and Run a Podcast
