Ep 87: Maximising Your Podcast Show Experience: Your Survival Guide to The London Podcast Show 2024

Welcome to a bonus episode of the Lazy Girl’s Guide to Podcasting!

This episode, I’m sharing eight essential tips to help you prepare for the Podcast Show London 2024 or any podcast event you might attend.

First things first, remember to eat amidst the excitement. Networking is crucial, so spend time chatting with others, even if you’re attending solo. Don’t miss out on exploring the exhibition stands; last year, I had a blast discovering new tech and ideas. Ensure you check the schedule and have a backup plan in case sessions are full. It’s important to keep a cool head if things don’t go as planned – don’t be a twit if a session is full. Asking questions during talks can be invaluable, so don’t shy away. Make sure you tell people about who you are and your show; you never know who you might meet. Lastly, have something tangible like cards or QR codes to share your podcast info easily.

These tips are not just for the Podcast Show London 2024 but can be applied to any podcasting event you attend.

Let’s make the most out of these opportunities, learn as much as we can, and perhaps, I’ll get to meet some of you there!

Timestamps:

  • 00:00 Welcome to the Bonus Episode!
  • 00:18 Getting Ready for the London Podcast Show
  • 00:50 8 Essential Tips for Podcast Show Preparation
  • 01:43 Networking and Making the Most of the Event
  • 02:17 Exhibition Stands and Scheduling Strategies
  • 04:12 Handling Full Sessions Gracefully
  • 05:37 Engaging and Asking Questions
  • 06:19 Promoting Your Podcast Effectively
  • 08:25 Final Thoughts and Takeaways

Transcript
Speaker:

Hello everybody and welcome

back to another episode of the

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Lazy Girl's Guide to Podcasting.

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I am doing a little bit of

a bonus episode this week.

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We haven't done this in a little while

that we've done two episodes in a week.

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So this is very exciting, but

very, very timely as well.

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Because in this episode, we're

talking all about preparing

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for the London podcast show.

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I cannot It is next week on

the 22nd and 23rd of May.

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I went for the two days last year

and that experience has helped me to

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put together this list of eight ways

that I am preparing for this year.

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I'm not able to go for the

full two days this time round.

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I'm only able to go for the Wednesday.

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So if you are there on the

Wednesday at the London podcast

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show, be amazing to see you say hi.

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But without further ado, let's dive

into my eight ways that you can prepare

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for this podcast show, or indeed,

actually, I think you can apply these

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tips to any podcast show that you go to.

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So number one, which might sound a little

bit silly, but it's 100 percent necessary.

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Don't forget to eat.

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Which sounds ridiculous, because you're

like, going to a podcast show, what am

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I, what's there to talk about food for?

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But don't forget to eat, because

if you're anything like me, there's

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just so much to do and see, and you

don't want to miss out on anything.

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That actually, before you know

it, it's nearing the end of the

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day, and you've barely eaten,

or drunk, or anything like that.

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So, just make sure that in your

schedule, and rushing around,

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taking in Everything that you are

learning and doing and seeing.

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Don't forget to eat.

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Make sure you know where the bar

is, where the coffee stop is, where

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the food is, where the snacks are.

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You know, all those kinds of

things, but don't forget to eat.

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Number two is spend

time talking to people.

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These events are so full of people.

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So when you're in the line waiting to

get into the auditorium or whatever

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the stages that you're going to,

just talk to the people around you.

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So if you're like me and you're

going by yourself, don't feel like

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you can't talk to anybody and you

have to be mute the whole day.

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And equally, if you are with a

group of people, I would say stretch

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your boundaries as well and just

Chat to different people because

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the connections you can make at

these types of events are amazing.

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Number three is visit exhibition stands.

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There will be so many amazing exhibition

stands and I loved it last year.

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I spent ages and I mean ages didn't even

end up buying anything but ages at the

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Shure microphone exhibition stand and

it was just so much fun I got to play

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around with so many different microphones

I went and found this company who've got

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like these little podcasting booths that

you can like DIY flat pack and stuff.

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Build them in your own house.

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That was really cool.

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Spend ages there and just, yeah,

just go around, chat with people

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and visit the exhibition stands.

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You don't know what's going to be

there and people are just really

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nice and just want to chat to you.

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Number four is check the schedule

and have a plan of action and backups

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if what you want to see is full.

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I think this is so super important.

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They have got the schedule

of everything that is there.

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Go in with a plan of who you

want to see, what you want to

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see, what you want to learn.

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And what I did was I just had

everything stored in my phone.

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I copied down.

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In fact, you don't even need

to copy it because there's

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like add to calendar links.

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And just, I had everything

that I wanted to see.

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All of the, you know, speakers, whatever.

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I had it all loaded in my phone with

alerts so like 15 minutes beforehand

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I would know that I needed to go and

start queuing up outside whichever

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room it was so that I could get into

that certain speaker or auditorium

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whatever and that worked really well

for me I think there was only one room.

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Talk that I ended up not being able to

get into, so just have a plan but also

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as I said be prepared to have backups

because If you aren't very organized or

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if maybe a talk that you've come out of

Finishes like only five minutes before

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a talk that you want to get into you

might not actually get into it So if

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you don't have something that you Are

able to get into just think to yourself.

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Well, what would you

spend your time doing?

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Is there another talk that you

want to do or would you go around

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the exhibition stands or whatever?

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Just have a backup number five This

is going to sound so silly and I had

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to think about like what word to use

here But number five don't be a twit

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if something you wanted to do is full

So what I mean by this is if you get to

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an auditorium Maybe a little bit late

because they don't always let you into

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things once but People have started

talking, what speakers have started, etc.

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Sometimes they do, sometimes they don't.

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It just, it just depends.

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But sometimes, you know, auditoriums

and workshops, whatever, they get

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filled up really, really quickly.

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And people can get quite

angry about this sometimes.

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And all I would say is

just, Don't be a twit.

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You know, sometimes there's only

one space left and they literally

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just kind of go, Oh, you're at

the front of the queue, jump in.

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And it doesn't matter who you

are or anything like that.

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And just be, you know, kind of with

that, just be nice to the marshals or

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the staff that are working there, you

know, They are doing the best they can.

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They've got a very stressful couple

of days, I don't know how early they

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have to be there in the morning.

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But basically, just don't

give them a hard time.

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If you can't get into something,

it doesn't matter how much

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you shout and yell at people.

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And yes, I did see this last year.

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Not this year.

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Very much, but I did see some people

getting quite like, twittish, for want

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of a better word, in their behavior.

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But just don't be a twit when it comes to,

you know, if you can't get into something.

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It's not the marshal's fault,

it's not the staff's fault,

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it just, it's circumstances.

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So that kind of goes back to point four

of have a plan and then also have a

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backup if that plan just doesn't work out.

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Number six is ask questions.

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Don't be afraid to ask questions

when you are at a talk or

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a workshop, whatever it is.

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Don't be afraid during the Q and A to

stick up your hand and then draw that

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attention to yourself and then have

that thought process after, Oh, I wish

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I'd asked that question or something.

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It takes, especially if you're an

introvert like me, which sounds

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weird because I talk to people on a

podcast so often, but it can be quite

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challenging sometimes to have all

eyes on you, particularly if it's a

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bigger auditorium or a bigger speaker.

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But do you know what?

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Probably no one in there is

going to remember who you are.

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And I don't mean that in a horrible

way, but I mean that in a kind of way

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of just ask the question, whatever

you want that question to be.

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So ask questions . Number seven is

tell people who you are, What you

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do and about your show, which might

sound obvious, but I very naively went

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there last year, just assuming that

everybody was a podcast host, and I

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don't even know why I thought that.

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I just assumed that, because there are

so many people who do so many jobs.

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There are sound engineers, there are

audio engineers, video engineers,

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videographers, photographers, there's,

you know, people who podcast on literally

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anything that you can possibly think of.

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think about.

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I met so many people with

so many different podcasts.

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I was like, wow, that's incredible

that, like, I wouldn't have

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even thought of that as a topic.

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So, don't be afraid to tell people who

you are and what it is that you do.

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It's just, the conversations that you

can open up with people is incredible.

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And if you've got a show, don't be

afraid to say like, Hey, I'm Verity.

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I am the host of the Lazy

Girls Guide to Podcasting.

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Do you know what?

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If they think that you're up your butt,

Backside for saying that, then whatever.

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You probably never need to

see that person again anyway.

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But do you know what?

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Most people are doing it.

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So just tell people about

you in your podcast.

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And finally, number eight is have cards,

stickers, QR codes, whatever it is.

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Have something on you so that people can

take information about your show away

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because there is so much information

Like what I did after the first day and

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the second day actually in my hotel last

year was I just sat on the Hotel bed and

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just like spread out all these business

cards and all these leaflets and things

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that I'd like collected from people

Because there's so much information being

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chucked at you that you forget Get stuff.

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So take a notebook.

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Actually, that's like a kind of 8.

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1 along with that, but take a notebook

or like your phone app with notes ready

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to take notes, but have cards, stickers,

QR codes, something that you can give

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away so that if people show an interest

in your podcast, you can be like, Oh

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yeah, here's a card with the details

on it because People will talk to you

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about shows and I found this last year

people were telling me about their shows

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but the only ones that I bothered to

follow up with were the ones who had

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actually given me like a sticker or a

business card or something like that

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and that was because I just didn't have

the brain capacity to remember everybody

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else's podcast that I was being told.

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So, Those are my top tips, my

eight tips for preparing for the

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London podcast show next week.

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But as I said, you can apply these to any

podcast show that you might be going to.

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Above all, have fun at the podcast shows.

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Don't be a twit, as I said, just have fun

and learn as much as you can from them.

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Otherwise, I'm Verity, this is The

Lazy Girl's Guide to Podcasting, and

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hopefully I'll see you at the London

podcast show, if not next episode.

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Take care!

Verity Sangan

Hey! I'm Verity. I love all things podcasting and am passionate about getting more women find their voice through podcasts. When I'm not in work or busy with mum-duties, I host The Lazy Girl's Guide to Podcasting.